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21st Century Pathways — Everything You Need to Know

In the upcoming decades, businesses will be threatened by mega trends such as middle-class population growth, scarcity of resources, the impact of externalities and climate change. The world is changing rapidly, and businesses must change with it or risk being left behind in the wake. 21st Century Pathways is an excellent resource for businesses looking to grow and profit despite these inevitable events.

This workshop is intended to help businesses understand the risks and opportunities presented by these mega trends. Participants will develop a comprehensive, customized plan designed to incorporate sustainability into their business. This plan will benefit their business by resulting in:

  • Reduced cost and risk by cutting energy, water, waste, materials and negative social and environmental impacts

  • Revenue growth by either launching a separate line of sustainability advantaged products, services and solutions or by embedding environmental, social and governance (ESG) factors into your products and services (integrating ESG factors has been shown to have potential long-term performance advantages)

  • Innovating and investing in technologies and businesses that create options for future growth — which may involve helping your customers reduce their footprint

Taking these actions will strengthen your brand and reputation — providing greater access to capital and talent – resulting in competitive advantage.

Now that you know why you should join, let’s talk more about what happens at the workshop.

21st Century Pathways is a five-day hands-on workshop designed to help businesses develop a complete custom 3-Year Sustainability Plan with ROIs. By completing this plan your organization will:

  • Develop a detailed road map for sustainability in your organization

  • Understand how sustainability can be a tool to recruit, inspire and retain today’s workforce

  • Identify areas to optimize resource efficiencies

  • Right size sustainability for your business

  • Manage business risks and create new growth opportunities

  • Become a Green Masters Program Participant

The five-day workshop is spread out over a six-month period and will take place at the Nature Center and the Global Water Center in SE Wisconsin.

**Registration closes October 2nd**

Thursday, October 10th, 2019 — Retzer Nature Center

Thursday, November 7th, 2019 — Retzer Nature Center

Thursday, January 9th, 2020 — Global Water Center

Thursday, February 6th, 2020 — Global Water Center

Thursday, March 12th, 2020 — Global Water Center

Here is a brief overview of the workshop schedule:

Who Should Participate?

21st Century Pathways leadership strategy requires business integration of sustainability, which requires participation of senior leaders. The program requires participation of two individuals from each business including one member from the executive team and an individual designated to lead your initiative. Program fees include participation of two individuals per organization.

What Does it Cost?

This program regularly costs $8,750, but thanks to a generous grant from The Water Council the price has been lowered to $2,500.


Click here to register

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