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Afternoon Breakout Session


(A4) Materiality and Sustainability – G

Companies interested in sustainability need to address both environmental and social challenges. Each of these aspects of sustainability present many options for companies to focus on. In deciding where to focus resources and attention, some assessment of what is most important both to the company and to its stakeholders must be done. This is where an assessment of materiality becomes quite useful. Jeff Jaeckels from MG&E has been working on what is material to his utility for several years, and will share what he has learned. Similarly, MillerCoors has used a materiality assessment to focus up their supply chain where the greatest opportunities to make a difference lie. If understanding what is material to your business is a challenge you face, this session will give you the tools and experiences to move forward.


Jeff Jaeckels – MG&E


Jeff’s leadership at Madison Gas and Electric Company includes governance and environmental/sustainability management including their ISO 14001 certification and Green Tier agreement.  Under Green Tier, Jeff manages the citizen environmental advisory group that provides citizen input to MGE on sustainability and environmental matters. He chairs the Wisconsin Utility Association Environmental Subcommittee, is a graduate of Leadership Greater Madison, and is a Lean Six Sigma Green Belt.  Jeff serves as a member of the Yahara WINs Strategic Planning Workgroup, WDNR’s Air Management Study Group, and Dane County Clean Air Coalition.Jeff has a BS Degree in Chemical Engineering, a MS Degree in Environmental Chemistry & Technology, and is a registered professional engineer.

Dave Burreson- Land's End


Dave is the Sr. Director of Facility and Corporate services and has worked with Lands’ End  for over 30 years. Dave brings management experience in Facilities Maintenance, Environmental Health, and Safety, Food Service, Sustainability, and Corporate Travel overseeing over 2 million square feet of buildings on 400 acres of campus properties.

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Denise Bond - Bemis Manufacturing

Denise is the first Environmental Engineer for Bemis Manufacturing and has been with the company for one and a half years. Bemis Manufacturing is a global company but her initial focus is on the headquarters in Sheboygan Falls, WI. Denise continuously works with the Wisconsin DNR and EPA to maintain regulatory compliance for the six plants in Sheboygan Falls. On the sustainability front, Denise has worked with various teams to develop sustainability metrics in five categories with a five year goal.

Prior to working for Bemis Manufacturing, Denise was an Environmental Engineer for Natural Resource Technology (now O’Brien & Gere). She has a BS Degree in Chemistry from UW-Platteville and a MS Degree in Sustainable Engineering from Villanova University.

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The session will be moderated by...


Moderated by Jessi Servi Ortiz – WI Manufacturing Extension Partnership (WMEP)



Jessy Servi Ortiz will be Tom Eggert’s successor in leading the Wisconsin Sustainable Business Council into the future. Building off the success of the past decade, she will oversee the Councils operations and programming starting in 2019. Previously, she was the Sustainability Manager for Outpost Natural Foods, the fourth largest consumer food cooperative in the US and was responsible for company-wide sustainability programming. At Outpost Jessy facilitated annual business and strategic planning processes, launched the companies first process improvement initiative using Lean and was responsible for internal and external communications of sustainability. She managed green teams at Outpost locations and was responsible for sustainability data tracking and analysis, collaboratively setting goals in the following areas: organics and land use practices, distribution, sourcing, energy use, climate change and air emissions, water use and quality, solid waste reduction, packaging and marketing materials, labor, animal care, sustainability education, and, governance and community engagement.


Jessy earned an MBA from Alverno College with a focus on sustainable business management in 2013 and leverages her diverse background to bring ecological and social awareness to the business arena, promoting a triple bottom line strategy. She’s passionate about supporting businesses on their sustainability journeys and runs her own business coaching (startup) entrepreneurs build social and environmental mission driven businesses.

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