19TH ANNUAL SBC CONFERENCE
CONFERENCE OVERVIEW
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The 19th Annual Sustainable Business Council (SBC) Conference is the premier B2B sustainability event in the Upper Midwest, bringing together business leaders and sustainability practitioners for two days of learning, connection, and action. Designed to move beyond strategy and into implementation, the 2026 conference explores how organizations are accelerating sustainability progress by working across functions, sectors, and value chains. Through real‑world case studies, site tours, peer exchange, and practical tools, participants gain insights they can immediately apply.
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The SBC Annual Conference is where connection, inspiration, and action converge, fueling momentum toward a more sustainable, resilient economy.
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Why Attend
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Gain insight into sustainability trends and proven business strategies
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Learn from peers through real‑world case studies and candid conversations
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Discover actionable solutions to drive measurable progress
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Build meaningful connections with sustainability leaders across industries​​
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AGENDA
November 17:
Community Impact Day
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Features tours, workshops, networking opportunities, and the Sustainability Impact & Leadership Celebration.
November 18:
The Annual SBC Conference
Includes sessions crafted around three tracks:
1. Governance & Leadership
2. Society, Workforce & Business Value
3. Environmental Stewardship
Each track will have content based on where you are at in your sustainability journey: Emerging, Accelerating or Transforming.
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TICKET PRICING
Early Bird Pricing until October 31.
Grab Your Ticket Today!

SBC Member $349 on 11/1/26

General Public $429 on 11/1/26

Student $69 on 11/1/26
Ticket price does not include Community Impact Day Events ($29 - $49 each) or the Sustainability Impact & Leadership Celebration ($50). Add those experiences when you buy your Conference ticket.
CONFERENCE SPONSORSHIP
PARTNER WITH US TO AMPLIFY YOUR IMPACT
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Sponsoring the SBC Conference is more than a visibility opportunity, it’s a strategic partnership with a community of business leaders advancing practical sustainability solutions. Connect directly with engaged decision-makers and innovators, align your brand with meaningful progress, and demonstrate your commitment to Wisconsin’s sustainable business ecosystem. With flexible sponsorship options and year-round exposure, we’ll work with you to create a partnership that delivers value for your organization and the broader community.
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All sponsors receive:
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Recognition on conference materials and website
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Sponsor acknowledgment during the conference
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Digital recognition through SBC communication channels
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Access to Wisconsin’s leading sustainable business network
ACCOMMODATIONS
BOOK A ROOM NEAR THE CONFERENCE!
CAMBRIA HOTEL MADISON EAST
Stay right next to the main conference venue at American Family Insurance for maximum convenience. This option is ideal for attendees who want to be close to conference sessions and morning programming.
5045 Eastpark Blvd, Madison, WI, 53718
Book by 10/17 to secure the $89 Room rate
UNION SOUTH HOTEL
Stay just steps away from the Sustainable Business Awards Reception & GMP Recognition at Morgridge Hall on Tuesday evening. Enjoy the heart of downtown Madison with easy access to campus, dining, and local amenities.
1308 West Dayton Street Madison, WI 53715
Book by 10/19 to secure the $198 Room rate
BEST WESTERN PARK HOTEL - DOWNTOWN
Stay downtown in the only hotel on Madison's Capitol Square. An ideal option if you are also attending the Citizens Utility Board of Wisconsin's event.
22 S Carroll Street, Madison, Wisconsin 53703 United States
Book by 10/17 to secure the rate of $169 to $259 per night
The hotel also offers EV charging for an additional $12 fee, which can be requested when booking your room.













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