2026 SBC CONFERENCE
19TH ANNUAL SBC CONFERENCE
CONFERENCE OVERVIEW
The 19th Annual Sustainable Business Council (SBC) Conference is the premier B2B sustainability event in the Upper Midwest, bringing together business leaders and sustainability practitioners for two days of learning, connection, and action. Designed to move beyond strategy and into implementation, the 2026 conference explores how organizations are accelerating sustainability progress by working across functions, sectors, and value chains. Through real‑world case studies, site tours, peer exchange, and practical tools, participants gain insights they can immediately apply.
The SBC Annual Conference is where connection, inspiration, and action converge, fueling momentum toward a more sustainable, resilient economy.
Why Attend
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Gain insight into sustainability trends and proven business strategies
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Learn from peers through real‑world case studies and candid conversations
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Discover actionable solutions to drive measurable progress
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Build meaningful connections with sustainability leaders across industries
AGENDA
COMMUNITY IMPACT DAY | MADISON, WI
November 17, 2026 | 9 AM - 8 PM
9:00 - 10:30 AM
9:00 - 11:00 AM
11:00 - 12:00 PM
11:00 - 3:30 PM
11:15 -12:45 PM
1:00 - 2:00 PM
1:00 - 3:00 PM
1:00 - 3:00 PM
1:00 - 3:00 PM
1:30 - 3:00 pm
4:00 - 4:30 PM
4:00 - 8:00 PM
UW Credit Union Corporate HQ Tour
Epic Tour (*SBC Members Only)
UW Energy Institute + Lab Tours
CUB Consumers Forum on Energy Affordability
Madison Public Market
Centro Hispano Tour
River Food Pantry Tour
Bayview Community Center Tour
How to Partner with Universities
Hoffman Manufacturing
UWM Morgridge Hall Building Tour
Sustainability Impact & Leadership Celebration
19th ANNUAL SBC CONFERENCE
AMERICAN FAMILY INSURANCE | MADISON, WI
November 18, 2026 | 7:30 AM - 4:30 PM
7:30 - 8:30 AM
8:30 - 9:00 AM
9:00 - 9:30 AM
9:30 -10:00 AM
10:00 - 11:00 AM
11:15 - 12:15 PM
12:15 - 1:45 PM
1:45 - 2:45 PM
2:45 - 3:00 PM
3:00- 3:15 PM
3:15 - 3:45 PM
3:45- 4:15 PM
☕ Breakfast + Exhibits + Check-in
👋 Welcome by SBC
🎤 Morning Keynote
🤝 Networking & Sponsors
💡 Breakout 1
💡 Breakout 2
🍽️ Lunch & Exhibits
💡 Breakout 3
🤝 Networking & Sponsors
🌿 Green Masters Program Update
🎤 Afternoon Keynote
🎉 Wrap Up - Reception & Raffle
CONFERENCE SPONSORSHIP
Partner with us to amplify your impact.
Sponsoring the SBC Conference is more than a visibility opportunity, it’s a strategic partnership with a community of business leaders advancing practical sustainability solutions. Connect directly with engaged decision-makers and innovators, align your brand with meaningful progress, and demonstrate your commitment to Wisconsin’s sustainable business ecosystem. With flexible sponsorship options and year-round exposure, we’ll work with you to create a partnership that delivers value for your organization and the broader community.
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All sponsors receive:
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Recognition on conference materials and website
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Sponsor acknowledgment during the conference
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Digital recognition through SBC communication channels
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Access to Wisconsin’s leading sustainable business network
TICKET PRICING
Registration will open for SBC Members on Sept 1
and to the general public on Sept 21
General Public $369 until 10/31/26
Student $49 until 10/31/26
SBC Member $349 on 11/1/26
General Public $429 on 11/1/26
Student $69 on 11/1/26
ACCOMMODATIONS
BOOK A ROOM NEAR THE CONFERENCE!
UNION SOUTH HOTEL
Stay just steps away from the Sustainable Business Awards Reception & GMP Recognition at Morgridge Hall on Tuesday evening. Enjoy the heart of downtown Madison with easy access to campus, dining, and local amenities.
1308 West Dayton Street Madison, WI 53715
Book by 10/19 to secure the $198 Room rate
CAMBRIA HOTEL MADISON EAST
Stay right next to the main conference venue at American Family Insurance for maximum convenience. This option is ideal for attendees who want to be close to conference sessions and morning programming.
5045 Eastpark Blvd, Madison, WI, 53718
Book by 10/17 to secure the $89 Room rate
Best Western Premier Park Hotel – Downtown
Stay downtown in the only hotel on Madison's Capitol Square. An ideal option if you are also attending the Citizens Utility Board of Wisconsin's event.
22 S Carroll Street, Madison, Wisconsin 53703 United States
Book by 10/17 to secure the rate of $169 to $259 per night
The hotel also offers EV charging for an additional $12 fee, which can be requested when booking your room.
THANK YOU TO OUR SPONSORS
Host Sponsor
Education Partners
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Showcase Sponsors
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Awards & GMP Recognition Sponsors
Attendee Gift Sponsor
Member Sponsors
Community Impact Day
Nonprofit Partners
Food and Beverage Sponsors
