
ABOUT THE GREEN MASTERS PROGRAM

YOU CAN'T MANAGE WHAT YOU DON'T MEASURE
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The Green Masters Program is a proprietary tool designed to help companies define, prioritize, measure, and manage their sustainability performance in the areas of environmental, social, and governance (ESG). It focuses on topics that are both meaningful to your business and essential to your stakeholders.
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The program empowers companies to tailor their disclosure scope based on business priorities and stakeholder concerns. It’s an ideal fit for organizations aiming to embed sustainability into their core business strategy—offering a deliberate approach, a formal framework, third-party recognition, and supporting resources.
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The Green Masters Program offers a cost-effective path to integrating and advancing ESG actions across your business. Participation provides:
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A trusted third-party credential – The Green Masters® Certification Mark indicates your organization is proactively managing its most material sustainability issues.
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A framework aligned with international standards – The methods, KPIs, and best practices are consistent with widely recognized sustainability frameworks and certification programs.
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A steppingstone for broader recognition – Participation can serve as a standalone achievement or complement other sustainability standards, certifications, and indices.
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"The Green Masters Program provides a platform for cross-functional teams to meet, exchange ideas and continue to imbed and drive ESG programming throughout your organization." Sr. Manager of Sustainability & Environmental Compliance, Kohl's Inc.
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Ready to Elevate Your Sustainability Performance?
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Join the growing community of companies using the Green Masters Program to drive measurable ESG impact.
👉 Register Now – Start your journey toward Green Masters recognition.
👉 Learn More – Explore how the program can align with your goals.
👉 Questions? Reach out to Associate Director, Christa Kananen to schedule a call.
WHY THE GREEN MASTERS PROGRAM

PROGRAM BENEFITS

Ready to Learn More?
Fill out the form below, and we’ll reach out to connect you with the resources and information you need to explore the Green Masters Program and tool.
PROGRAM CHARACTERISTICS
The Green Masters Program is a widely accessible tool designed to help companies of any size or sector to measure, improve, benchmark and integrate their sustainability efforts across their organization.
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Open to All: The Green Masters Program is available to any company interested in enhancing their sustainability practices.
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Recognition Opportunity: To be considered for formal recognition from SBC, submit your completed application by the annual deadline of September 30. Recognition takes place at our annual conference each year.
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Free for SBC Members: Participation in the Green Masters Program is a complimentary benefit for SBC Member Companies. Learn about membership here.
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Accessible to Non-Members: Non-members are welcome to participate in the program for a fee. Learn more about non-member pricing and subscription models here.
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Have a question about the platform? Visit one of these support pages:​
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SHOWCASE YOUR COMMITMENT WITH
USE OF THE LOGO
The Green Masters Program registered logo is a valuable tool for participants to highlight their commitment to sustainability. Companies use this logo to share their sustainability activities and credentials in a way that aligns with their unique brand and operations. Examples of how participants display the logo include:
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On websites and digital platforms
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In marketing materials and sustainability reports
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In customer communications and outreach
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On fleet vehicles or product packaging
Participants are encouraged to use the logo creatively and responsibly, in line with provided guidelines, to enhance visibility and showcase their sustainability leadership.
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Not sure how to get started? Use the logo in a way that makes sense for your company’s communications and strategy!



SUCESS STORIES
The Green Masters Program celebrates organizations that are leading the way in sustainability. Each year, companies from a variety of industries demonstrate how they integrate sustainability into their operations, culture, and strategy – and their stories inspire others to follow.
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Below, you’ll find success stories from Green Masters participants who have embraced the challenge of creating more sustainable businesses. These stories highlight innovative approaches, measurable outcomes, and the real impact of sustainability initiatives driven by Green Masters companies.
Click on the logo below to read a case study about each company.
Read a recent blog post about current success stories here.
"The Green Master Program is a useful tool in guiding our sustainability
efforts and helps us generate ideas for what actions we can take that fit within our business model and goals. The process has allowed us to set an example for our industry and share our lessons learned with Wisconsin Healthcare Professionals and WHPCA so others can benefit too. This is an important way of leveraging our connections and spheres of influence to maximize our ability to impact change. Thanks, SBC for guiding us!"
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- Kelly DeMarco, Horizon Home Care & Hospice
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SUSTAINABILITY SUPPORT SERVICES
Whether you’re just getting started or looking to advance your sustainability efforts, we’re here to help. If you’re beginning your journey and need a boost, we offer a Sustainability Gap Assessment and Roadmap that helps you define and prioritize your most material topics.
As a member, you gain exclusive access to ask questions and seek guidance from both our team and a network of sustainability leaders.
We also provide additional services, including:
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Sustainability program development
Greenhouse Gas (GHG) tracking and assurance -
Water balance calculations
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Support for EcoVadis requirements
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Sustainability strategy integration
No matter where you are on your path, we’re ready to assist with your sustainability and ESG needs.
Reach out to Christa@SustainableBusinessCouncil.org our Associate Director and Sustainability Consultant, to learn how we can support your journey.