Cool Choices

WHY Play?


Cool Choices makes sustainability fun! It turns actions into habits that helps reduce impacts at home and at work. 

So, What is Cool Choices?

Cool Choices is an online game you play in teams.

It encourages teams to take sustainable actions daily, at home, and at work.  Teams play for 4 to 6 weeks, yet it only takes a few minutes a day.


It's a fun and social way to share your sustainable actions and get credit for them. At the end of the game, the team and individual with the most points wins a prize!

You can play as an organization or as a member, you can play our annual WSBC Member game each April.

WSBC Annual Member Game 

Each April, WSBC members play a game of Cool Choices. In teams of five, members get to form teams and play in celebration of Earth Month.

Registration for the WSBC Member game is open to any member or anyone in a member organization at no cost. You can form a team or join a team and play.




Personalized Cool Choices Game for Your Company


You can play a game company-wide and personalize the cards to reflect your sustainability goals and initiatives. We also have lean, six sigma, and other types of games. 

Download the Info Sheet for more information:






To learn more, contact Lindsey Trickey by email or phone to discuss your company goals, get a demo and get pricing information. 


How does the game work?

1. Players choose an action from the deck of cards to play and inspire sustainable actions  

Our mobile-friendly platform can increase participation in existing initiatives or identify leaders for new efforts—it all depends on what you need. *If playing outside the WSBC Member game, you can customize the deck to reinforce initiatives inside your organization. 

2. Players earn points by taking actions (cool choices) that save money and reduce GHG emissions


In less than two minutes a day, participants play via phones or computers, cheering on their team and seeing how everyone’s actions add up to big impacts. It’s fun, social, and easy to play!

3. Cool Choices delivers increased engagement, decreased costs, AND insightful data


Our clients receive impact reports that detail financial and environmental savings as well as details on the breadth and depth of engagement. We measure changes in behaviors as well as attitudes and beliefs.


Our partners build on this momentum and continue to innovate long after the program ends.

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