Reflections by Jessy Servi Ortiz, Executive Director, Sustainable Business Council At this year’s B Corp Champions Retreat in Milwaukee, one idea surfaced again and again, across sessions, conversations and the spaces in between: more is being asked of us. Not incremental change. Not quiet alignment. But a deeper, more courageous form of leadership. One willing to reimagine what business can be in service of all people and the planet. A keynote from Dr. Michael McAfee, CEO